The Rise of Pet Parenting in the Philippines
The Rise of Pet Parenting in the Philippines
An emerging cultural shift is pet ownership becoming more and more a lifestyle, driven by:
  • Emotional bonds and changing household dynamics
  • Millennials & Gen Z choosing fur babies over traditional parenting
  • Rising disposable income fueling premium pet care
Inside the full report:
  • The new ways Filipinos are spending on pets
  • How social media and pet influencers shape trends
  • Hidden business opportunities across food, tech, and travel
  • Challenges in ethics, sustainability, and regulation
This isn’t just about pets. It’s about identity, values—and a market on the rise.
An emerging cultural shift is pet ownership becoming more and more a lifestyle, driven by:
  • Emotional bonds and changing household dynamics
  • Millennials & Gen Z choosing fur babies over traditional parenting
  • Rising disposable income fueling premium pet care
Inside the full report:
  • The new ways Filipinos are spending on pets
  • How social media and pet influencers shape trends
  • Hidden business opportunities across food, tech, and travel
  • Challenges in ethics, sustainability, and regulation
This isn’t just about pets. It’s about identity, values—and a market on the rise.

Download full report

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