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Seikatsusha Insights
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The Philippines’ rich culinary traditions—shaped by Chinese and Spanish influences—often highlight seafood and meat. Today, however, plant-based diets are gradually...
Veganism in the Philippines A Growing Movement
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Despite their young age, Pinoy Gen Alpha evolved into empowered, creative, and socially aware individuals as a result of local...
Understanding Gen Alpha: Digital natives shaping the future
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In our pursuit to automate data collection, we often neglect reading between the lines to make sense of the context....
The Power of Context: Making Sense of What Truly Matters
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By the late 2010’s, Gen Z’s consistently challenged societal norms and introduced new perspectives rooted in their ideal yet pragmatic...
Gen Z Work Values in the Philippines
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Arguably, the Filipino Gen Z have experienced significant societal changes and events more than any previous generation - from rapid...
Understanding the Filipino Gen Z: Key Insights and Implications
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An emerging cultural shift is pet ownership becoming more and more a lifestyle, driven by: ...
The Rise of Pet Parenting in the Philippines
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